The Rise and Decline of Sharp Mobile (2002 to 2008)

Fifteen years ago this month, Sharp released the Sharp 903 – a high-end 3G phone that was the high watermark of Sharp’s efforts to break into the European market. Distinctly different from the Nokias and Motorolas that dominated the market, the 903 should established Sharp as a contender in the market. But it faded from sight instead.

In the early noughties Asian firms were having a hard time making an impact outside their home markets, with the notable exception of Sony… but even they had to join forces with Ericsson in 2001. But the result of this was that there were some weird and wonderful ecosystems developing – especially in Japan.

Sharp were dipping their toe in the market, initially with some fairly standard devices but then starting to leverage their expertise in other technologies. In 2000 they made the world’s first camera phone – the J-SH04 – but in particular devices started to appear that used some of Sharp’s world-leading display technology.

Sharp J-SH04

In Europe Sharp started cautiously with the O2-only GX1 which sold in limited quantities. Then came the almost identical Sharp GX10 and GX10i (the latter exclusive to Vodafone) in 2002 and 2003 which were attractive but pretty undistinguished clamshells.

The next handset to be launched (in late 2003) was a ground-breaker. Exclusive to Vodafone in most regions, the Sharp GX20 featured a high-resolution 240 x 320 pixel continuous grain silicon (CGS) display which easily beat everything else on the market at the time. Added to that was a competitive VGA resolution camera with a multi-coloured LED, along with a relatively large colour external screen – all in a package smaller and lighter than the more basic GX10. The GX20 created a real buzz around Sharp’s products and consumers were eager to see what would come next.

Sharp GX10i and GX20

The Sharp GX30 built on the superb display in the GX20 and added the world’s first megapixel camera. The GX30 also had a full-sized SD slot, added video recording, Bluetooth and an MP3 player. And in early 2004 all of those things together were a big deal. Even if the software wasn’t as easy to use as a Nokia, the hardware was class leading in almost every respect, again this was a Vodafone exclusive in many regions – although some other carriers had the functionally identical GX32.

Sharp GX30

You might guess that the next phone from Sharp would be the GX40… but you would be wrong. The Sharp TM100 was exclusive to T-Mobile rather than Vodafone, but was basically a slider version of the GX20 with minimalist looks at the same CGS display that Sharp were becoming famous for.

Sharp TM100

Vodafone again had the exclusive for the next handset – the very popular Sharp GX25. Still a 2004 product, this had a similar specification to the older GX20, but it had a sleeker design and notable it tucked the antenna inside the case. Bluetooth was added into the mix but the external screen shrank considerably. The result was a smaller, lighter, more capable and cheaper phone that was cheaper than the GX20 while retaining the excellent display. One highly sought-after version of the GX25 was the attractive Ferrari edition in bright red, but some markets had other eye-popping colours available too.

Sharp GX25

Sharp returned to their clamshell-with-antenna design for the Sharp TM200 in late 2004. This was exclusive to T-Mobile and was broadly similar to the GX30 except it had a smaller external display and crucially a two megapixel camera, making it the first such device in Europe. The oversized camera assembly on the TM200 was rather pointless, but it did draw attention to its class-leading camera capabilities.

Sharp TM200

Although most of these handset had been designed with European and Worldwide markets in mind, the next product releases had a more distinctive Japanese origin. One of the stars of Vodafone’s fledgling 3G network was the Sharp 902 which was essentially almost a straight import of the 902SH handset Vodafone Japan used.

Sharp 902

The 902 was like (almost) nothing else on the market. A large 3G-capable swivelling clamshell phone, it featured a 2.4” QVGA TFT display, a 2 megapixel camera with 2X optical zoom and a flash,  video calling, expandable memory on a full-size SD/MMC card, an MP3 player, web browser and email client. The 902 looked like a compact digital camera from one side, and you could swivel the display around to act as a huge viewfinder. The 902 had plenty of “wow factor” but flaws in the camera design meant that the pictures were disappointing, and Vodafone was having a hard job persuading customer that 3G was worth having. Launched alongside it was the cut-down Sharp 802 with a more conventional 1.3 megapixel camera, although this didn’t have the same market appeal. A special bright red Ferrari edition was the most desirable version, that that still commands a premium today for collectors.

Sharp 803

Most customers were sticking with their 2/2.5G devices and the GX range was still popular despite 3G competition. Rumours of a Japanese-style GX40 clamshell with a 2 megapixel camera were doing the rounds, Sharp having impressed potential consumers with the radical design of the 902. But this crucial market seemed to be overlooked.  It meant that customers with a GX30 who wanted an upgrade but didn’t want a bulky 3G phone would have to look elsewhere.

Sharp’s next launch was the Sharp 903 and Sharp 703 – another pair of G devices. The 903 was quite similar to the 902 in design, but sported a 3.2 megapixel camera with a 2X optical zoom that fixed the flaws of the 902. The full-sized SD card slot had gone to be replaced by a miniSD slot, but strangely the phone was actually bigger than the 902 despite that. Better looking than the 902, it came in a variety of colours as well. Launched at the same time was the more conventional 703 with a swivel-less design and a 1.3 megapixel camera.

Sharp 903 and 703

We didn’t know it at the time, but the Sharp 903 was as good as it was ever going to get for Sharp fans in Europe. When the Sharp GX40 finally came out later in 2005 it was a huge disappointment. It sported good multimedia features but a very disappointing 1.3 megapixel camera and even the screen was a slight downgrade on previous versions.

Sharp GX40

Three elegant but fairly low-end phones followed in 2006 – the Sharp GX29, 550SH and 770SH. The 770SH was the most elegant with a QVGA display and expandable memory, but it was still only a 2G phone with a 1.3 megapixel camera. The 550SH was essentially a candy-bar version of the 770SH. The GX29 was a simpler phone with only a VGA camera and limited features. This time the most desirable of the bunch was the 770SH McLaren Mercedes edition which certainly looked the part even if it didn’t deliver much.

Sharp GX29, 550SH and 770SH McLaren Mercedes Edition

After this Sharp pretty much faded out of markets outside of Japan, although years later they did return with some decent Aquos branded Android handsets which developed a following but have never really sold in large numbers.

Sharp certainly seemed to be poised on the verge of a breakthrough, but what went wrong? Sharp were certainly leading in display and camera technology. Very much at the leading edge Sharp and Vodafone also bet strongly on 3G, coming up with the class-leading 902… the problem was that consumers really didn’t want 3G and sales of that, the follow-up 903 and the 802 and 703 were weak. Sharp were also very much stuck with carrier exclusive deals, mostly with Vodafone but also to some extent T-Mobile. This was good news for the carriers, not such good news for Sharp. A failure to update their 2G line also left fans with nowhere to go - and when Vodafone left the Japanese market in 2006 the ties with Japanese manufacturers became much weaker. And of course the market was dominated by Nokia, and despite their handsets lagging behind in hardware terms they were usually the best-looking devices and very easy to use.

Sharp 902 and GX25 Ferrari Editions

Today the Ferrari editions are sought-after and a humble GX25 in Ferrari livery in very good condition can sell for hundreds of pounds. The 902 can cost around £150 in good condition, but most other Sharp phones are worth much less. However many of them - especially the GX30 and 902 - would make an ideal addition to a collection.


Image credits: Sharp, Vodafone, T-Mobile
Morio via Wikimedia Commons - CC BY-SA 3.0

Kogan Agora and Agora Pro (2008)

Announced December 2008

When Android was launched in 2007 there was great anticipation about what the first handset would look like, and in September 2008 we saw the launch of the world’s first Android smartphone – the T-Mobile G1.

Although the G1 was OK, you needed to be a T-Mobile customer to get it in most regions and it lacked the polish and elegance of the iPhone 3G. There was a lot of excitement over what Android phone would come next, but it nobody expected it to come from Kogan.

If you don’t live in Australia there is a good chance you haven’t heard of Kogan. Founded in 2006 but twenty-something entrepreneur Ruslan Kogan, the company at first was involved in selling electronics such as TV sets. Over the years Kogan’s retail offerings have expanded and started to include financial products, travel services and it became an internet service provider. All of this expansion was no doubt made a little easier by the absence of Amazon until November 2017, allowing Kogan to grow massively. But back in 2008 while a relatively small company, it decided to branch out into the smartphone market.

Unlike most electronics retailers, Kogan worked closely with the east Asian manufacturers of their products to come up with new products. To this end they announced the closely related Kogan Agora and Agora Pro Android smartphones in December 2008.

Kogan Agora Pro. A camera! WiFi! GPS!

The standard Agora had a 2.5” 320 x 240 pixel touchscreen display, 3.5G support and… errr… well, not much more it turns out because the Agora was strictly a misery-spec smartphone, but then it did only cost AU$299 or about £175. If you wanted essentials such as WiFi, GPS and a camera you’d need to fork out AU$399.

The BlackBerryesque design of the Agora didn’t seem that odd back in 2008, both because of the prevalence of BlackBerry handsets themselves, and the fact that there had only been one Android handset to date – the G1 – and that too had a physical keyboard. In truth though the need for a physical keyboard was a limitation of early versions of Android, as Google’s prototype (and touchscreen-less) Sooner handset demonstrated.

It might seem obvious to us today that the Agora wasn’t going to have the appeal that the big-screen G1 did, and indeed Kogan got cold feet shortly before the launch and effectively cancelled the product. There was an outcry at the time and accusations that it had all been a publicity stunt, but the Agora does seem to be under-powered in retrospect.

Other manufacturers tried a similar format, the Samsung Galaxy Pro and HTC ChaCha being examples. None of these have been particular popular, although BlackBerry persists with physical keyboards today.

The Agora never made it to be the second Android phone to market, instead it was a keyboardless version of the G1 known as the HTC Magic. A few months later though, Samsung debuted the I7500 Galaxy which brought forth an enormous family of hundreds of other Galaxy handsets. The flop with the Agora didn’t do Kogan much harm in the end either, and they use the Agora name today for their current crop of smartphones.

BlackBerry Storm 9500 (2008)

Launched November 2008

By late 2008 it was nearly two years after the launch of the original iPhone, but there was still everything to play for in the newly popular smartphone market. Nokia had launched the 5800 XpressMusic, Google had partnered with HTC to make the T-Mobile G1 and even Windows phones were showing some useful developments. But nothing could quite manage the polish and attention to detail that Apple had.

So when RIM started working on a touchscreen device there was much anticipation that their expertise would come up with something class leading. When the BlackBerry Storm 9500 was announced in a blaze of publicity and it was dubbed an “iPhone Killer”.

On paper it looked pretty good. The screen was a bit smaller than the iPhone but had a higher resolution, the camera looked promising, it had GPS support, a removable battery and expandable memory but for some baffling reason there was no WiFi. Expectations about the software were very high, RIM having gained a reputation for making an effective platform for both businesses and consumers.

In reality the BlackBerry Storm was a disaster. One of the main problems was the screen – instead of making a simple touchscreen, RIM had tried to reproduce the feel of a traditional keypad using a system called SurePress, which simulated having to press down on the screen to do something. It was awful, in particular when used with the virtual keyboard. But it didn’t stop there, the entire user interface was a badly-implemented rehash of traditional BlackBerries and it lacked the ease-of-use that Apple was offering. Despite the proven strengths of RIM’s software offerings, the user experience was pretty abysmal.

But there was more – the camera should have been better than the iPhone but really only produced fuzzy approximations of real life, the lack of WiFi turned out to be a big deal, it was slow and had limited memory, and it was much chunkier than the iPhone to carry about.

In short, it was a disaster. Famously, Stephen Fry gave it a withering review while at the same time praising the BlackBerry Bold 9000, concluding that “the Storm could teach an industrial vacuum pump how to suck”. While other reviewers were perhaps less eloquent, the feelings were very widespread. And although initial sales were not bad, word quickly got around and it was widely recognised for the lemon it was.

RIM took on board the criticisms and fixed at least some of the problems with the Storm2 launched a year later. The Storm2 added WiFi and improved the user interface and tricky SurePress display, but the Storm’s reputation preceded it, and because the Storm2 was basically a bugfix the specifications were looking rather out-of-date in late 2009.

In 2010, BlackBerry tried again with the Torch which combined both the touchscreen and a slide-out physical keyboard. It was a moderate success, and quite popular with existing BlackBerry customers but it didn’t win anyone else over. In 2013, RIM tried again with the all-touch BlackBerry Z10 which ended up as an even bigger disaster than the Bold. Overall, you could say that RIM didn’t have much luck with touchscreen devices.

If you like to collect high-profile failures, the BlackBerry Storm is easy to come by and inexpensive with prices starting at £30 or so for good ones, and up to £90 for “new old stock” with the marginally more useful Storm2 coming in at a little more.


Image credits: RIM / BlackBerry

Motorola AURA (2008)

Launched October 2008

Imagine that you are a major mobile phone manufacturer whose sales are on the slide and you are desperately in need of something to give you a boost. Perhaps you’ll carefully research the market, put together some focus groups and come out with the next-generation “must have” device which will transform your business.

Or – as in the case of Motorola – you could simply go nuts.

Launched at a very low ebb in Motorola’s fortunes, the Motorola AURA was absolutely not what the market was looking for, but still it managed to be a stunningly unique and extremely clever piece of engineering while still being utterly pointless.

Motorola AURA

Perhaps the most remarkable aspect of the AURA was the circular screen. No, not a square screen with some parts masked off, but a perfectly circular 1.55” display with a diameter of 480 pixels covered by a sapphire crystal lens. Built around this extraordinary display was a metal Swiss-engineered rotating mechanism housing a phone that looked like nothing else that was on the market.

Although it was utterly amazing to look at, the clever innovation didn’t extent to the phone itself. Underneath it was a pretty standard 2G feature phone with a few bells and whistles. Perhaps it’s just as well… browsing the web or watching a video on that circular screen would have been a challenge. However, a pretty decent 2GB of memory meant that the AURA was capable at music playback.

The original R1 version was announced in October 2008 with a price tag of $2000. Various special editions followed over the next year including the “Celestial” edition to celebrate the 40th anniversary of the Apollo 11 moon landing and a Diamond edition with gold plating and diamonds around the screen, costing an eye-watering $5700.

The AURA didn’t turn around Motorola’s fortunes, but it came during a period of relative inactivity as the company struggled to find a new direction (which it did a year later with its first Android phone). However, the AURA did become a collectable classic – and also a minefield for fakes – with prices starting at around £1000 and going up to £6000 and perhaps even more.

Image credit: Motorola

Nokia 5800 XpressMusic (2008)

Nokia 5800 XpressMusic

Launched October 2008

Apple changed the world’s attitude to mobile phones with the launch of the original iPhone in January 2007, leaving rivals struggling to come up with something of their own. It took Google until September 2008 to come up with their first Android device, and market leaders Nokia took just a little longer.

The Nokia 5800 XpressMusic was Nokia’s answer to Apple. Taking their existing Symbian S60 software platform and stretching it almost as far as it would go, Nokia created something that was both new and familiar at the same time.

The clunky name reflected the fact that Nokia were trying to be a content company and “XpressMusic” was their downloadable music service. The 5000 series was Nokia’s mid-range “active” series where it joined the likes of the 5310.

This wasn’t Nokia’s first attempt at a touchscreen smartphone, but their attempts at creating a new platform with the 7700 and 7710 running the new Series 90 OS had failed and Nokia had given up trying to create a touchscreen smartphone. It turned out that this was a mistake, and the iPhone led to the fairly hurried adaptation of the existing S60 platform to include touch support.

On the front was a 3.2” 360 x 640 pixel touchscreen display with a middle-of-the-road 3.2 megapixel camera on the back. This was a 3.5G capable device with WiFi, 3.5G support, GPS and expandable memory. The €279 price tag made it good value too. 

It wasn’t a bad smartphone – anyone who was familiar with S60 would quickly get used to it, and that was a pretty decently-sized market. But the problem was that it was just an existing OS with touch supported added on top, whereas the iPhone’s OS was designed from scratch for a touchscreen device. Where the Nokia gave you buttons to press on the screen, the iPhone gave swipes and gestures.

The somewhat clunky Nokia interface could be used with a finger, but was really designed for a stylus and for practical purposes that meant an older style resistive touchscreen rather than the slicker capacitive touchscreen in the iPhone. And of course Android had borrowed many of the concepts from the iPhone too, so although the 5800’s interface was not bad at launch, subsequent models struggled to compete.

Although the clunky interface and cheap touchscreen would be worked on in subsequent models, there was a more intractable problem – the operating system itself. Symbian had been designed for mobile devices and could trace its history back more than a decade to PDAs such as the Psion Series 5. Designed to run efficiently on limited hardware resources it was certainly fast and efficient… but the iPhone’s iOS and Google’s Android took advantage of more powerful hardware and both of those used slimmed-down derivatives of the powerful Unix operating system. This made the two newer OSes much more forward-looking and easier to develop for, where Symbian was trickier to work with and really became outclassed by its newer rivals.

Still, the Nokia was a sales success shipping over 8 million units, and for a while it looked as if Nokia had done enough to see off the challenges of their upstart rivals. It’s a landmark Nokia device and therefore interesting enough for collectors, with prices for good ones being less than £40.



Image credit: Nokia

T-Mobile G1 / HTC Dream (2008)

T-Mobile G1

Launched September 2008

Ten years ago we saw a significant shift in the mobile phone market. The “golden age” of traditional mobile phones was ending, where every phone had a different design and features and in its place the era of the modern smartphone was beginning, ushered in with the feature-rich Nokia N95 in 2006, the ground-breaking Apple iPhone touchscreen device in 2007 and finally the HTC Dream in 2008, mostly found under the name “T-Mobile G1”.

The G1 was the world’s first consumer Android handset, manufactured by smartphone pioneers HTC who had previously been a major partner in developing high-end Windows phones. T-Mobile and HTC had a long partnership with the MDA series of smart devices, and it was a natural extension of this to come up this.

Where the iPhone was sleek and with a minimum of control buttons, the G1 had a whole bunch of them, including a slide-out QWERTY keyboard. In addition to the 3.2” HVGA touchscreen there was a little trackball, plus buttons for call control, the home screen and the menu.

The QWERTY keyboard was completely necessary because originally Android did not support on-screen keyboards at all (a feature that was added more than half a year after the G1 was launched). Indeed the whole device was very much a “version 1.0” smartphone at launch, and although it featured full integration with Google’s suite of applications including Gmail and Google Maps a lot of the software features were clunky and not very feature-rich. Rivals Apple had already moved on to their second-generation iPhone and the G1 did not seem as accomplished.

On the back was a 3.2 megapixel camera (capable of taking videos, unlike the iPhone), the G1 supported HSPA 3.5G data, WiFi, GPS, microSD expandable memory and pretty much all the features you would expect from a modern smartphone with the notable omission of a front-facing camera.

HTC Dream

The first Android phone had been keenly anticipated, with the official launch of the project in later 2007 (although it had leaked out earlier that year). The G1 gathered masses of press coverage too, but consumer reactions were rather cooler to begin with, especially because in most regions you would have to be a T-Mobile customer to get your hands on one.

The T-Mobile G1 wasn’t only the first Android phone to market, for a long time it was the ONLY Android phone on the market. A few months later Australian retail electronics giant Kogan announced the Agora smartphone which was subsequently cancelled. In early 2009 HTC came out with a keyboardless version of the Dream known as the HTC Magic, but it took until April 2009 for the launch of the original Samsung Galaxy which was the first true rival to HTC.

A little more than a year later, Motorola launched the world’s first Android 2.0 handset – the Motorola DROID (sold internationally as the Milestone). This offered a significantly better user experience, and sales of Android devices skyrocketed – at the expense of Nokia’s Symbian range. Today Android holds almost 80% of the share of the smartphone market, with Apple’s handsets accounting for almost everything else.

A modern Android phone bears only a passing resemblance to the G1 – apart from BlackBerry, nobody makes an Android with a physical keyboard. But it’s still an important device, and unusual enough to be collectable. Typical prices for an unlocked G1 or Dream seem to be in the region of £150 or so.

 Image credits: T-Mobile and HTC

Samsung i8510 INNOV8 (2008)

Samsung i8510 INNOV8

Launched July 2008

Ten years ago – despite the iPhone being in its second generation – the most popular type of smartphone was Symbian running on a traditional “candy bar” device, much like the Nokia N95. And of course it’s Nokia that most people would immediately associate with this type of handset, but they weren’t the only players in this particular game.

Launched ten years ago this month, the Samsung i8510 (marketed under the name INNOV8) was very much a smartphone in the Nokia tradition... except of course this was not a Nokia. It was something better.

If you were a fan of the Nokia N95 and N95 8GB (and there were many of those) then you might have thought that the replacement N96 had taken a bit of a wrong turn with its emphasis on the integrated DVB-H TV receiver. The Samsung i8510 INNOV8 sat in the same segment, but instead of a TV receiver it packed in a class-leading 8 megapixel camera instead (giving the phone the “8” in “INNOV8”). It packed WiFi, GPS and 3.5G support along with an FM radio and expandable memory, plus a front-facing video calling camera.

Giving the high-end Nokia N-Series phones a run for their money, the i8510 INNOV8 was a well-built and elegant device which certainly attracted its fans. But even though Samsung could prove that they could out-Nokia Nokia, the fact remained that most Symbian fans would simply prefer a Nokia instead. It wasn’t quite the success that Samsung were looking for, and it turned out to be Samsung’s penultimate Symbian smartphone with the Omnia HD in 2009.

For collectors of esoteric Symbian devices, the i8510 isn’t very common today but typical prices seem to be £40 or so.

Apple iPhone 3G (2008)

Apple iPhone 3G (2008)

Launched June 2008

Launched ten years ago this month, the Apple iPhone 3G was Apple’s first smartphone.

“But wait,” you say “obviously it wasn’t. The original iPhone was Apple’s first smartphone!”

The original iPhone - launched in January 2007 – had plenty of potential and a lot of “wow” factor. But by modern standards, it wasn’t a smartphone at all. You couldn’t download applications to it, it didn’t have GPS or high-speed cellular data, it couldn’t record video and it only had one pretty basic camera on the back, so no selfies for YOU.

Added to that, the original iPhone was slow and very expensive and it didn’t sell in particularly big numbers. It really was a very elegant but extremely overpriced feature phone.

The iPhone 3G was a game-changer. Despite looking almost identical to the original and with a name that indicated that the main feature was 3G data support, the iPhone 3G was the first iPhone to come with the App Store through the new iPhone OS 2.0 operating system. Not only did this give the iPhone 3G a huge base of different apps to run, it also made adding those apps easy.

On top of that, the inclusion of 3G (and 3.5G) data meant that it was usable on the move. The new iPhone not only had GPS but also a mapping application and turn-by-turn navigation. It still couldn’t record video though and it only had the single basic camera, but it was faster and crucially cheaper too. It was a significant step in the right direction.

It was clearly a much better device than the original (even though that iPhone also got the App Store) and it was the iPhone 3G - not the original iPhone – that actually gave consumers what they wanted (apart from the ability to record video). The 3G was a proper smartphone in the modern sense, and it was this smartphone that drove nearly 7 million units worth of sales in the last quarter of 2008, finally giving Apple the sales breakthrough it was looking for.

Image credit: Apple, Inc

LG HB620T (2008)

LG HB620T. Catchy name, huh?

Released May 2008

File this one under “W” for “Weird”. The LG HB620T was a strange-looking clamshell phone that attempted to deliver something that customers didn’t really want, and ended up being horribly compromised along the way.

There was a good idea behind the HB620T – and that idea was that people wanted to watch TV on the move. Ten years ago there was no 4G, 3G services was spotty and public WiFi wasn’t great either. But more critically, mobile data was extremely expensive in 2008 Vodafone charged £7.50 a month for about 4Mb of data per day, with each 15Mb after that costing another £1. High-quality mobile video would have been too expensive to watch for very long.

The solution seemed to be to put a digital TV receiver in the phone itself. Early attempts, such as the Nokia N92, used a version of the common DVB system optimised for handhelds with the name DVB-H. The problem was that nobody really wanted to pay for the infrastructure to support DVB-H, so manufacturers instead tried to adapt phones for the more common household DVB-T. This meant that no additional broadcasting infrastructure was needed, but it wasn’t as easy to make it work in mobile handsets.

LG’s approach was to build a DVB-T receiver into a clamshell phone. Nokia had already done this years earlier with the N92, which was quite a chunky device – but it did feature a clever two-way hinge which allowed the 2.8” screen to be used in landscape orientation. But the LG HB620T didn’t do it that way: LG just made the clamshell wider than normal and squeezed in a quite small 2.0” display in landscape mode instead.

The phone needed to use a large antenna to receive the TV signal, and the receiver wasn’t compatible with the digital TV service in many countries either. You might not be surprised to find out that the combination of odd design and poor features – plus the small screen – meant that the HB620T was not a success.

The LG HB620T always was pretty rare, and if you can find one the prices tend to be €120 or more. As a device it service very little practical purpose, and you can actually get a 9” DVB TV for less than that. And of course these days you can just stream most things to an app instead..

BlackBerry Bold 9000 (2008)

BlackBerry Bold 9000

Launched May 2008

You might say that the modern smartphone revolution started in January 2007 with the launch of the original iPhone, which is probably true. But it isn’t the case that everything before the iPhone was some sort of clunker, and everything afterwards was some sort of clone. The BlackBerry Bold 9000 – launched in May 2008 – not only ignored the iPhone completely, but it was also a significant sales success.

The BlackBerry Bold 9000 is perhaps the archetypical BlackBerry messaging device. An evolution of what creators RIM had been doing for years, the Bold retained the classic BlackBerry physical keyboard, excellent messaging capabilities and brilliant display characteristics of its predecessors. But now it was easier to use with a little trackball, and it packed in 3.5G data, WiFi and GPS (easily outclassing the iPhone) plus expandable memory and good music playback cababilities in a lightweight unit that could happily work for days on a single charge.

Messaging was the killer app that set the BlackBerry range apart from everything else. Offering quick and easy-to-use email messaging for both corporate customers and individuals, the Bold 9000 expertly delivered the internet feature that everyone at the time cared about.

Apps were so-so, but the original iPhone didn’t even have downloadable apps. Web browsing was pretty unpleasant too, but in 2008 there were hardly any sites optimised for mobile browsing. The Bold did everything that consumers thought they wanted, and as result it sold in large numbers, creating significant sales growth for RIM.

The problem was that what consumers wanted was changing. The original iPhone was limited in what it could do, and was slow. But only a one month after the Bold 9000 was launched, Apple came up with the much improved iPhone 3G. The world’s first Android smartphone – the T-Mobile G1 – was launched a few months later. The sand was shifting under RIM’s feet, and it was quickly becoming clear that RIM was not shifting with them.

A second-hand BlackBerry Bold 9000 is probably not anyone’s idea of a good time, so it might not surprise you to find out that second-hand units are dirt cheap. It’s certainly a device that was critical to the growth of RIM, but perhaps history has overlooked this useful little messaging smartphone.

Image credit: RIM / BlackBerry

Samsung G810 vs Sony Ericsson G900 (2008)

Samsung G810

Launched February 2008

Today we are used to the idea of smartphones being a big slab of metal, glass and plastic with the capability to do just about anything. A decade ago, most smartphones were rather more modest and traditional affairs, looking like everyday feature phones on the surface but with a cleverer operating system underneath.

Almost all these simple smartphones ran some version of Symbian, and of course the undisputed king of Symbian devices was Nokia. But they weren’t they only players in the Symbian game, and in February 2008 both Samsung and Sony Ericsson launched new smartphones using that platform.

Samsung isn’t a name you’d readily associate with Symbian, but they actually made eleven handsets between 2007 and 2009 (excluding the cancelled D710 from 2004). The Samsung G810 was quite a high-end slider phone, seemingly aimed at the market the Nokia N95 appealed to.

The G810 was a 3.5G capable device with WiFi, GPS, Bluetooth, an FM radio, 2.6” QVGA display, a microSD slot and it came with a 5 megapixel camera which unusually featured an optical zoom. The operating system was Samsung’s take on Symbian S60, meaning that it functioned very much in the same way as rivals from Nokia.

The elegant metal case and sliding mechanism was quite unlike anything Nokia had, but overall it wasn’t that different from the N95 and the newer N95 8GB came with a bigger screen and lots of built-in memory. The G810 wasn’t good enough to compete, and it was not a success.

Sony Ericsson G900

If you wanted Symbian with a touchscreen then this was a different proposition, and here it was Sony Ericsson’s UIQ platform that dominated. One of a pair of similar devices launched the same month, the Sony Ericsson G900 also competed against the N95.

Also featuring WiFi, GPS, Bluetooth, an FM radio and memory slot the G900 lacked GPS. The display was smaller than the N95 8GB or Samsung G810 at just 2.4” – but this was a touchscreen affair with a stylus, or alternatively you could just use the buttons.

Although Sony Ericsson had made many UIQ phones before, the software on the G900 wasn’t quite the same. This meant that you couldn’t just port applications over from other UIQ phones. Another weakness was the proprietary nature of the Sony Memory Stick Micro slot. But perhaps the biggest problem of all was the 2.4” display which was small for a smartphone even by 2008 standards.

As you might guess, a tiny touchscreen phone didn’t really have much shelf appeal and the G900 and its companion G700 were not very popular.

The Sony Ericsson G900 is a pretty uncommon device these days with prices coming in between €100 to €200, the Samsung G810 seems to be pretty much extinct.

Image credits: Sony Ericsson and Samsung Mobile

Sony Ericsson XPERIA X1 vs Toshiba Portégé G910/G920 (2008)

Launched February 2008

Back in February 2008 there were two key competitors in the touchscreen smartphone market: Microsoft’s Windows Mobile 6 and Sony Ericsson’s Symbian-based UIQ. Windows was the more popular of the two, even though its user interface was a pretty horrible attempt to emulate the desktop environment on a pocket device.

Sure, Apple had launched the iPhone the previous year with a slick new interface, but it hadn’t really made much of a market impact at this point. Android was in the pipeline, but still a long way off. So at this point in time, it was really Microsoft who had the dominant position in this market.

Launched at roughly the same time, the Sony Ericsson XPERIA X1 and Toshiba Portégé G910 and G920 were both quite similar devices from well-known names in the industry. But what was a typical high-end Windows smartphone like in 2008?

Sony Ericsson XPERIA X1

Let’s start with the Sony Ericsson XPERIA X1  - this was the very first “Xperia” smartphone, but where all modern ones run Android, this one ran Windows Mobile 6.1 instead. Featuring a 3” WVGA display (which was large for the time), the X1 also had a slide-out QWERTY keyboard, 3.5G data, WiFi, GPS and pretty much everything that you would find in a smartphone today. Unusually, the X1 also had a microSD slot rather than using Sony’s Memory Sticks… and this was a clue that the X1 wasn’t really a Sony Ericsson at all.

In fact, the XPERIA X1 had been designed and built by rival firm HTC who were experts in making Windows Devices. HTC had been making quite a name for themselves, so the decision to compete with themselves with the X1 was a strange one.

Some work had gone into making the Windows user-experience a better one, with a tile-based application launcher. It was quite a stylish device too, although the slide-out keyboard did add substantially to its bulk.

At the time of launch, the X1’s overall package was better than almost anything else on the market, but by the time it actually went on sale in October 2008 it was beginning to look a little dated. It was something of a success though, and in 2009 it was followed up by XPERIA X2 which was less of a success. Sony Ericsson moved away from Windows to concentrate on Android devices, but it did produce the BlackBerry-like Aspen in 2010 which rather sank without trace.

Toshiba G9-something-or-other

Toshiba made a huge effort in February 2008, launching the esoteric G450 along with the compact Windows-based G710 and G810. However, at the top end was the Portégé G910/G920 which had a pretty similar configuration to the XPERIA X1, but perhaps more aimed as being a laptop replacement than a high-end smartphone.

A clamshell device rather than a slide, the G910 and G920 also had a 3” WVGA display, 3.5G support and WiFi. The G920 had enhanced GPS functionality over the G910, but overall both featured almost everything you’d expect to see in a modern smartphone.

The Toshiba was even more bulky than the Sony Ericsson but it was much smaller than even Toshiba’s smallest laptops. The OS was plain old Windows Mobile 6 with no custom interface on top, although Toshiba did include the useful Opera web browser as standard

Toshiba had been trying to break into the mobile phone market for years, but except for Japan they had not had much success. Toshiba would give up trying to compete a few years after this, before attempting and failing to break into the tablet market. In the years past that, Toshiba continued to slide – even pulling out of consumer laptops, a market that it had once been a major player in.

In the end, neither device changed the world, although the XPERIA X1 did give Sony Ericsson (and later Sony by themselves) the impetus needed to concentrate on touch-screen smartphones. The  Portégé range couldn’t help stop Toshiba’s decline though. And today Windows Phone is an endangered species, for all its charms.

For collectors, the Sony Ericsson XPERIA X1 is commonly available for around €40 or so unlocked. The Toshiba Portégé G910 and G920 is much rarer with prices at around €100 for collectors of esoteric Windows devices.

Onyx Liscio vs Toshiba G450 (2008)

Toshiba G450

Launched February 2008

These days we are used to phones getting bigger and bigger, a trend started by the iPhone and its successors. But ten years ago there was still a trend to make phones smaller with each generation, and the Toshiba G450 and Onyx Liscio are examples of that.

The Toshiba G450 remains one of the weirdest phones ever. This tiny 57 gram phone featured two circular keypads and a tiny 0.8” display. Although the MP3 capabilities and 160MB of memory gave it some basic capabilities as a media player, the G450 was actually designed for something else.

In the days before ubiquitous WiFi and smartphone tethering, if you wanted to get your laptop online on the move you would often use a 3G dongle that you would plug into a USB port. Basically, the G450 was exactly that… but a dongle that you could make phone calls on. 3.5G data support meant that it was practical to use for mobile data, but you could also use it for basic phone functions if you needed to.

A similar size but with a different emphasis, the Onyx Liscio was designed to be a fully-featured 2G phone that you would use as a second handset when you didn’t want to take your main one – for example, on a night out.

Onyx Liscio

The screen was only a little larger than the Toshiba, but the 1.1” screen was an OLED display which was still quite rare. Unlike the G450, the Liscio also supported Bluetooth and had a microSD slot, but it didn’t support 3G data.

Priced at about €135 when new, the Liscio was about have the cost of a typical midrange phone of the time, so it would be a bit less financially painful if it got run over by a taxi. But not much. And since you could just by an ultra-basic Nokia for a lot less, it didn’t really make much financial sense. And it turned out that the Liscio was actually an 18-month old Haier handset which could be bought cheaper elsewhere.

It might not come as a surprise to discover that neither device was much of a success. The Toshiba G450 was just far too weird, and people who wanted a 3G dongle for their laptops probably just bought a 3G dongle. The Liscio was overpriced and under-powered, even though the basic idea seemed sound.

Both handsets are very rare these days, but from time-to-time the Toshiba G450 does crop up for about €70 or so. If you like collecting weird-looking devices then the G450 might well be something worth seeking out for your collection.

Nokia N96 (2008)

Announced February 2008

Back in 2006 Nokia produced the iconic Nokia N95 smartphone, followed up by the improved N95 8GB a year later. Both these devices were hugely successful products by a company at its peak. Although upstarts Apple had release the original iPhone in early 2007, it hadn’t had much material impact on Nokia’s sales figures and they were still confident of their dominance of the mobile phone industry.

Expectations were high for the new Nokia N96, launched at Mobile World Congress in 2008. And on paper, the N96 looked pretty good. Retaining a similar 2.8” QVGA display to the N96 8GB, the N96 doubled the amount of storage to 16GB and came with a microSD slot (which the N95 8GB did not), it had a similar 5 megapixel camera with Carl Zeiss optics, 3.5G data and WiFi, aGPS, a comprehensive media player, an FM radio and a TV output as well.

The biggest surprise was the inclusion of a DVB-H receiver, which meant that you could watch free-to-air transmissions where there was coverage. A clever little kick-stand around the camera lens meant that viewing TV or downloaded videos was a bit more convenient.

Because this was a Symbian smartphone you could add applications, although by modern standards this used a clunky approach. What we would consider a modern app store would be introduced by Apple for their second-generation iPhone just a few months later.

It was a good-looking device, where the original N95 had been rather utilitarian. But there was no getting away from the fact that it didn’t have a touchscreen like the iPhone did, and at 3.5” the Apple device had more display real estate too.

It took a long time to come to market, shipping in September 2008 with a fairly hefty price tag. Critical reception was poor: it was not easy to use, was slow and unreliable. Nokia also undermined the position of the N96 by announcing the N97 and 5800 XpressMusic shortly after launch.

Given the achievements of the N95, it initially seemed that the N96 would be a guaranteed success. Instead it turned out to be a flop. It didn’t help either that DVB-H – one of the key features of the N96 – was also never rolled out to any great extent. Today the N96 is largely forgotten, sandwiched between the better-known N95 and N97. Today N96s are somewhat uncommon, prices can be less than €100 for good unlocked ones with accessories but a median price seems to be around €150.

You could argue that the N96 marked the beginning of a long and slow decline for Nokia. The market that Nokia had utterly dominated was changing rapidly, but Nokia were not changing quickly enough to go with it. Nokia handsets remained popular (the N96 apart) but within a few years the Symbian platform that the N-series was based on became a dead end.

Tough as nails: Ten years of rugged Samsung Phones

As smartphones have progressed they seem to have become more and more fragile, with the highly advanced iPhone X being dubbed "the most breakable phone ever". But not everyone wants a device that will break every time it is dropped, and for ten years Samsung have been catering to that market.
Although they're not the only maker of rugged smartphones, Samsung have been in that business longer than most with a variety of devices that you can actually use, starting with the Samsung M110 ten years ago.

Samsung M110 (January 2008)

People were still happy with 2G feature phones back in 2008, and the Samsung M110 (also known as the Samsung Solid) was just that. A 128 x 128 pixel 1.5" display with a VGA resolution camera with a flash that doubled as a torch, an FM radio and Bluetooth, the M110 had just enough technical features to be useful. And as with most phones of that generation, you could talk for hours on it and the battery would last for days.

However, the IP54 rated toughened body meant that it was splash-proof and resistant to being dropped, and the chunky black or olive green casing was rather nice to look at. Weighing just 90 grams, it was a lot lighter than the rival Sonim XP1.

The M110 was successful enough for Samsung to follow it up with several other products, evolving over time. Five years and several handsets later, this led to the..

Samsung Xcover 2 (January 2013)

The Xcover 2 was Samsung's second toughened Android smartphone, and the thick rubber casing shares many features with the M110 from almost exactly half a decade earlier. Rated IP67, the Xcover 2 was fully waterproof and dust-proof but this time the 4" WVGA display and 5 megapixel primary camera, 3.5G support, WiFi, GPS and all the usual Android smartphone features meant that this could be used in the real world plus it retained the FM radio.

It wasn't the world's most advanced smartphone, with features near the bottom of the Samsung range, and all the toughening made it quite big and heavy. But very few smartphones at the time could compete in terms of ruggedness, and the hardware and software would prove familiar to anyone who already had a Samsung Galaxy. The Xcover 2 was successful enough to spawn a couple more sequels.

Samsung M110 (2008), Xcover 2 (2013), Xcover 4 (2017)

Samsung Xcover 4 (March 2017)

Never really cutting-edge, Samsung has been coming out with a new Xcover every couple of years leading to the current Xcover 4 announced in March 2017. Now sporting a 5" 720p display, a 13 megapixel primary camera, 4G support plus al the typical features of a contemporary lower-end smartphone while still retaining that FM radio that has always featured in these devices.

Bigger and even heavier than its predecessors, the Xcover 4 is even more water resistant with an IP68 rating. Although certainly not unbreakable (big screens are always vulnerable to being dropped on pointy things) it would certainly last a lot long that an iPhone X in any demanding environment.
So feel free to raise a glass to ten years of rugged Samsungs. And if you own one, it won't matter if you spill some drink on your phone either.

Image credits: Samsung Mobile

Motorola RIZR Z10 (2008)

Motorola RIZR Z10

Announced January 2008

These days Motorola is strictly an Android operation, but a decade ago it flirted with both Windows and Symbian. The Motorola RIZR Z10 was one of just a half dozen Symbian phones (along with the Z8, A920, A925, A1000 and the unreleased A1010) running the UIQ version of the operating system.

The Z10 was in many ways a very typical Motorola phone - most of the hardware was rather good, but the implementation of the software rather less so. UIQ was primarily a Sony Ericsson product, designed in part to be a touchscreen version of Symbian that ran on their own phones. When ported to the non-touch Z8 and Z10 it seemed that Motorola's engineers just couldn't get it right and usability and stability issues followed.

Coming a full year after the announcement of the iPhone, the RIZR Z10 was a "kick slide" phone that curved around the user's face. The 2.2" QVGA display wasn't even big for 2008, and the iPhone's 3.5" touchscreen and N95's 2.8" panel were much more usable. Even though it was a high-end phone in Motorola's line-up, it lacked WiFi and only supported one HSDPA band.

Although the RIZR Z10 clearly followed the flawed RIZR Z8, many of the features seemed a step back from the touchscreen A1000. But this wasn't really a traditional Motorola product as much of the engineering for the Z8 and Z10 had been done by former Sendo engineers, a British company that had been taken over by Motorola and which had previously designed the Sendo X and X2 which are rather more like the Z10 in terms of implementation.

The RIZR Z10 wasn’t the success that Motorola hoped for, and this was their final Symbian-based smartphone. Motorola continued plugging away at the smartphone market, and in addition to Windows it brought out a series of devices running a version of Montavista’s embedded Linux along with some mid-range devices running the Linux-based MOTOMAGX platform. But none of these were a success either.

It took a long time for Motorola to get smartphone devices right, but a decade later Motorola has established a successful niche with its Android smartphone range under new owners Lenovo. If you are a collector of obscure Symbian devices, then unfortunately the Z10 is a rather elusive thing to find these days.

Image credits: Motorola

Retro 5|10: December 2003 and 2008

The mobile phone industry tends to wind down in December, here is what we were looking at five and ten years ago.

December 2003

Although they had been on the market for a while, we looked at the Panasonic G70 and Siemens Xelibri 6 "girlie phones", neither was particularly impressive when it came to hardware and although both were quite interesting to look at the whole concept was rather patronising. Another somewhat unusual phone was the LG G7050 which was a strange cross between a slider and a "candy bar" phone.

Panasonic G70

Siemens Xelibri 6

LG G7050

December 2008 Back in December 2008 there was still only one Android phone on the market, the T-Mobile G1.. so there was still intense competition to be second. For a while it looked like the Kogan Agora would be that phone, but the product was cancelled before launch amid rumours that it might have been a publicity stunt. In 2013 there is quite a lot of interest in smartwatches, but LG were doing something similar five years ago with the LG GD910 watch phone which never really captured the imagination of consumers at the time, but these days a good one will sell for hundreds of euro on eBay. Kogan Agora LG GD910 At the more expensive end of the market was the original BELLPERRE phone, a high-end luxury device that allowed a high degree of customisation. Also pitching at the luxury end of the market was the Samsung Ego which managed to look quite cheap at the same time as being stupidly expensive. BELLPERRE   Samsung Ego

Retro 5|10: November 2003 and 2008

We take a look back at some of the weird and wonderful handsets that were making the news five and ten years ago this month.

November 2003

One of the strangest (and arguably most beautiful) Nokia handsets ever and certainly one of the rarest, the Nokia 7700 was a deeply flawed attempt at a multimedia smartphone that looks quite unlike anything else ever made. This strikingly designed handset never made it beyond a handful of engineering samples. Nokia have never been big on clamshell phones, but the Nokia 7200 added a unique twist with the addition of fabric covers. The Nokia 3200 came with printable covers which enabled owners to make a completely unique designs.

Nokia 7700

Nokia 7200

Nokia 3200

The Nokia 6600 was an advanced device for its time but was rather podgy looking. And with yet another unusual design, the Nokia 6810 and Nokia 6820 phones came with a fold-out QWERTY keyboard which never really caught on.

Nokia 6600

Nokia 6810

Nokia 6820

3G phones were still few and far between, but the Motorola A835 was quite popular if only because it was actually available. Ten years ago manufacturers were still producing Windows smartphones with number pads, and the rather unattractive HTC-built Orange SPV E200 was one of them.

Motorola A835

Orange SPV E200

The Panasonic X70 clamshell phone is a reminder that this Japanese company was once a major player in the European market, and the Sony Ericsson Z600 was that joint venture's first attempt at a clamshell phone.

Panasonic X70

Sony Ericsson Z600

November 2008

Remembered now for being a notable flop, the BlackBerry Storm 9500 was RIM's first attempt at a touchscreen device, but it was poorly implemented and initial negative reviews dented sales. Rather more successful was the BlackBerry Curve 8900 which brought a useful feature set to a budget BlackBerry.

BlackBerry Storm 9500

BlackBerry Curve 8900

BlackBerry's influence was apparent in the Nokia E63 which competed directly against the Curve with an arguably better feature set. The rather anonymously named Nokia 6260 Slide brought N95-class specifications into an elegant sliding device. Designed as an inexpensive music phone, the Nokia 5130 XpressMusic had front-facing speakers and an appealing design.

Nokia E63

Nokia 6260 Slide

Nokia 5130 XpressMusic

The Sony Ericsson W705 was the 28th "Walkman" branded phone from Sony Ericsson, and in our view marked something of a crisis in the history of the firm. The Samsung Tobi was a colourful phone aimed at children, but at a time when the whole issue of mobile phones and children was becoming a hot health topic. Aiming a completely different market the Sonim XP3 Enduro was a pleasingly chunky and very rugged device designed for hostile environments.

Sony Ericsson W705

Samsung Tobi S3030

Sonim XP3 Enduro

The LG KC560 was an unspeakably foul slider phone with gold accents, aimed mostly at Russia. Five years ago manufacturers were still trying to put TVs into phones, and the LG KB770 with DVB-T used the same standards as used in normal digital TVs, but takers were few and far between.

LG KC560

LG KB770